Why Now: The Creation of Nexus Insights
What we provide now for older adults and their families is a complete failure. It flunks and we can and must do better. We can as long as we work together and combine our insights without territorial protection around those insights.
Our esteemed Nexus Fellows have identified a handful of major catalysts for enormous opportunities to improve the housing and health industries. COVID-19 offered a glaring spotlight on the brokenness of our healthcare and long-term care system, which many had willingly ignored previous to the pandemic. Another unearthed issue is the blatant ageism underlying the structures that devalues and deprioritizes the lives of older adults.
Increased longevity throughout our nation offers the opportunity to thrive for older adults. We have a new customer defined as an individual who has lived through the accidental longevity of a parent and now wants to be intentional in thinking about what their own longevity looks like.
This has enormous implications for how we should think about education, careers, timeouts, and rethink aging as something that happens throughout our lives.